Tips On How To Select A Trade Show

In order to pick the right show, you have to understand who your company is and what products and services you provide. It is also helpful to have a good handle on who your customers are currently and what qualities mark good potential future customers.


Every community, even in the smallest town, has some type of museum or historical society…As with any vertical market sales pitch, cater your message to meet specific needs of the museum with whom you are meeting. Hand select a few products and demonstrate applications to the museum within their specific environment.